Imagine catching waves (or carving flat walls) with a board that doesn’t cost the earth—instead, it respects it. That’s exactly what Alterego Surfboards is doing out of beautiful Sardinia, Italy. They’re blending eco-values, killer design, and high-performance surf tech into boards that look as good as they ride.
Alterego doesn’t just make one kind of board. They cover a lot of ground:
So whether you want to huck into hollow beach breaks or just chill on flat water, they’ve likely got something that fits.
Here’s a cool thing: if you’re in Germany, Alterego partnered with TRYUP so you can actually get a board shipped to your home, test it out anywhere you want, and get a credit on the test fee if you decide to buy. No risk, all feel.
Alterego feels like exactly the kind of founder-driven startup surf culture needs. They challenge the idea that sustainability must mean compromise. Their boards are stylish, well made, varied, and they walk the walk on eco-materials. They’re pushing the surf world forward—not just with what you ride, but how you ride and what it means.